Business Administration

Bachelor of Business Administration – BBA(Curtin) – B-BUSADM

MoHE approval code: JPT/BPP(R/345/6/0751)06/20

Location Perth, Malaysia, Dubai
Study Method Full-time
Study Mode On-Campus
Intake February or July
Duration 3 years full time

ENQUIRE NOW   HOW TO APPLY   HANDBOOK

This course provides students with a generic course in business management and is well suited to those seeking to attain professional expertise in the general management area. It focuses on preparing students to be future managers undertaking challenging roles in a global environment, specifically preparing graduates for management roles in public or private sector organisations. Graduates of this course are qualified to work in a wide range of businesses, both in the public and private sectors, and at middle and senior management level positions.

Why Business Administration?

  • Graduate with strong expertise in general management, with the added ability to specialise in areas such as small business and entrepreneurship, human resource and international management.
  • Course conforms to the membership standards of relevant professional bodies.
  • Students will be exposed to international business practices.
  • It is a field with a very high demand for graduates and offers excellent international employment opportunities.
  • The course has extensive support and collaboration from industry players.
  • The course is taught by excellent teaching staff, many with extensive industrial experiences and strong links with national and international institutes.


Minimum English language entry requirements

ENGLISH QUALIFICATION SCORE
International English
Language Testing System
(IELTS)
Overall 6.5
(no individual band
below 6.0)
Test of English as a
Foreign Language (TOEFL)
79 (band minimum W-21,
L-13, R-13, S-18)
SPM 1119 English C
GCE ‘A’ Level E
GCE ‘O’ Level C

 

Cut-off scores

QUALIFICATIONS SCORE
GCE-A Level/ STPM/ (best of 3 subjects) 5
UEC (best of 5 selected subjects) 15
HKDSE 15
IB 24
Ontario Gr 60
ATAR (WACE/ SACE/ HSC/ VCE/ AUSMAT/ SAM/ MUFY) 70
WAUFP (CPS) 53
India/ Pakistan 65%
Sri Lanka 5

Cut-off scores key:

GCE : General Certificate of Education
STPM : Sijil Tinggi Persekolahan Malaysia
IB : International Baccalaureate
ATAR : Australian Tertiary Admission Rank – applicable to all Australian matriculation
HKDSE : Hong Kong Diploma of Secondary Education
India : Includes All India Senior School Certificate awarded by The Central Board of Secondary School Education (CBSE), Indian School Certificate (ISC) awarded by the Council for the Indian School Certificate Examinations (CISCE), Higher School Certificate (HSC) awarded by one of the State Secondary School Boards. Certificates awarded by the CBSE and the CISCE are generally considered to represent a higher level of achievement than state certificates.
Sri Lanka : GCE ‘A’ level issued by the Department of Examinations

Score Conversion for Advanced level/GCE/GCSE:
Grades awarded from 2010 onwards: A*=6, A=5, B=4, C=3, D=2, E=1
Grades awarded up to 2009: A=5, B=4, C=3, D=2, E=1
AS Levels equal half of that of an Advanced Level, e.g. 3 points for an A*, 2.5 points for an A (prior to 2010)

Subject Grades Conversion for STPM : A=5, A- =4, B+ =4, B=3, B- =2, C+ = 2, C=1

Note: scores for individual prerequisites may be taken into consideration for assessment purposes.

Course Prerequisites

Mathematics desirable

• Malaysian Qualifications Agency (MQA)
• Public Services Department (JPA)
• BBA students can opt for membership in professional bodies similar to those for Commerce programmes.
• Graduates may also be eligible for recognition by other selected professional bodies in Australia, Malaysia and internationally.

Diploma applications will be treated on case to case basis.

• General Manager
• Management Consultant
• Business Development Officer
• Industrial Relations Officer
• Human Resources Officer
• Operations Officer
• Logistic Officer
• Supply Chain Officer
• Import-Export Coordinator
• Branding Expert
• Purchasing Officer
• Retail Manager
• Market Researcher
• Statistician
• Financial Consultant

Bachelor of Business Administration

YEAR 1 SEMESTER 1
Financial Decision Making
Markets and Legal Frameworks
Communication, Culture and Indigenous Perspectives in Business
Strategic Career Design

YEAR 1 SEMESTER 2
Analytics for Decision Making
Discovering Marketing – BBA Core
Introduction to Business Information Systems – BBA Core
Organisational Behaviour – BBA Core

YEAR 2 SEMESTER 3
Human Resources Management Introduction – BBA Core
Business Project Management – BBA Core
Pre-requisite(s): Introduction to Business Information Systems
Introduction to Finance Principles – BBA Core
First Specialisation – Unit 1*

YEAR 2 SEMESTER 4
First Specialisation Unit 2*
First Specialisation Unit 3*
First Specialisation Unit 4*
Second Specialisation Unit 1*

YEAR 3 SEMESTER 5

Second Specialisation Unit 2*
Second Specialisation Unit 3*
Second Specialisation Unit 4*
Third Specialisation Unit 1*

YEAR 3 SEMESTER 6
Third Specialisation Unit 2*
Third Specialisation Unit 3*
Third Specialisation Unit 4*
Business Management or Business Internship
• Pre-requisite (s): Completion of second year of course (400 Credit): Students should be in their last year of study for their course

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To Choose 3 Specialisations from Year 2 Semester 1

Marketing Specialisation
• Consumer Behaviour
• Marketing Intelligence (Existing unit : Marketing Research)
• Services Marketing
• Corporate Marketing Strategy (Existing unit : Strategic Marketing)

Public Relations Specialisation
Public Relations in Society
Public Relations Techniques
Transmedia Storytelling
Public Relations Planning and Evaluation

Tourism and Hospitality Specialisation
Principles of Tourism, Hospitality and Events
Hospitality Experience
Marketing for Tourism, Hospitality and Events
Managing Tourism Destinations

Event Management Specialisation
Sustainable Event Development
Business and Sustainable Development
Event Management
Managing Operations

Small Business Start-Up Specialisation
Small Business Planning
Small Business Growth
Management of Innovation
Entrepreneurship

Social Leadership & Ethic Specialisation
Organisational Behaviour
Business and Sustainable Development
Business Ethics
Managing Change

Human Resource Management Specialisation
Human Resources Management Introduction
Human Resources Development
Strategic Rewards Management
Building a Sustainable Workforce
International Human Resources Management
People Management

Please refer to the handbook for additional course overview information.

Click on the link below to view the Fees and Charges for the offered course.

Fees and Charges

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